★★★★☆May 2, 2023
If Anna Wintour uses it, who am I to criticize?
I went looking online for information about the hair products used by Vogue editor Anna Wintour, because my cut resembles hers and I envy her always-perfect coif I found a brief piece by a hairdresser (not her regular) who styled her hair. He said that he used this foam for volume and a salt spray for texture. The foam does provide volume and leaves my hair surprisingly soft. I only use a pump and a half for my chin-length, fine and thin hair. I think the product may dry out hair over time, however, so a deep conditioning might be occasionally needed. P.S. Anna Wintour’s hairdresser does her hair every day. If you want great hair, it helps to be very, very wealthy.
Prime SuspectVerified purchaseHelpful (15)
★★★★☆February 25, 2025
Produced good body and I would have given it 5 Stars if it had a milder smell
I have fine straight hair and have previously used TiGi Big Head Volume Boosting Foam. Since this product has been discontinued, I went in search of a new volume boosting foam. I tried this foam along with three other products. Important to me in a product is the amount of volume it produces, the scent /smell, how it holds a style and static control. I am sensitive to perfumes because they make me sneeze so scent is quite important. Out of the four products I tried, I would probably rank Eleven Australia I Want Body Volume Foam as number 1 since it both provides body and the scent is not too strong. The style holds pretty good but it is hit or miss on the static control. A close second is Living Proof Full Texturizing Foam. This gives good body but I find the scent is on the perfume side and a little strong. I can smell this product on my hair all day. Third is the TiGi Copywright Multi Tasking Hair Foam which is a commercial version of the Big Head Volume Boosting Foam, which I love. However, the scent on this product is a super strong perfume and I can't stand it. Placing last is Grande Cosmetics Volumizing Hair Foam. The product did not help produce volume at all. I also found it had a very strong smell and the product dried my hair out.
Connie P.Verified purchaseHelpful (11)
★★★★★February 27, 2024
Great for thin hair
This was recommended by my stylist to help build body for fine hair. Works great. Lifts hair without being heavy.
jane sVerified purchaseHelpful (8)
★★★★★January 15, 2024
Finally!
I've had flat thin hair my entire life. This actually gives it volume without it feeling greasy or dirty. Great product!
Amazon CustomerVerified purchaseHelpful (8)
★★★★★July 17, 2024
Amazing Product!
I love this product! It gives me great volume but leaves no trace in your hair. Nothing heavy, sticky, or stiff, which is needed with my thin hair.
Tiffany C.Verified purchaseHelpful (8)
★★★★★January 8, 2024
The BEST!
I have tried all kinds of products for thinning hair - both drugstore and salon quality. This one is by far the best for adding fullness and minimizing the appearance of thinning. The bottle lasts a long time, too. Order it!
Patti ClementsVerified purchaseHelpful (7)
★★★★★March 19, 2024
Does what it says...
My hair can be very flat so I tried this. It works pretty well. It gives my hair extra body.
gltrgramiVerified purchaseHelpful (6)
★★★★★November 6, 2024
Does Give Body and Holds
I was very impressed with “I Want Body Foam”considering my hair doesn’t know what body is. It’s the first foam that I found to hold body in my hair. Definitely,would buy it again.
Pickleball WomanVerified purchaseHelpful (6)
★★★★★January 30, 2025
Perfect for thin hair
I always struggle to find a product that isn’t too heavy and weighs down my hair but actually holds a supports my curl! I used a decent amount and didn’t have any issues of my hair looking greasy or having my curl not hold up! Definitely with the money! Oh and smells delicious.
JordanVerified purchaseHelpful (5)
★★★★★July 10, 2025
Great for volume on fine hair!
Love this volumizing foam! I have very fine, but curly hair! This foam supports my curls without weighing it down and the scent is minimal if not completely unscented. I’ve used this product since 2018!
SadieLadyVerified purchaseHelpful (4)
★★★★☆July 25, 2023
Lightweight & sort of works
I can tell a small difference when using it with damp hair. I’ve only put minimal effort into the product but if you dry with a dryer brush, that will help improve your desired “oomph”
NicoleVerified purchaseHelpful (3)
★★★☆☆February 5, 2025
Shipped without cap for 2nd time
The product itself is just okay it leaves a coating on hair that looks dirty. This was a replacement for the first one I ordered that was shipped without the clear cap and this one came the same way. Where are the caps?
PattVerified purchaseHelpful (3)
★★★★★May 22, 2024
Awesome
I have fine thin hair and this added volume and body to my hair. Love it!
KLDVerified purchaseHelpful (2)
★★★★★October 9, 2025
Really works!
This body volume formula works wonders on thin hair. I purchased my first bottle and it seem to run out quickly. I found out my adult daughter was using it too adter the bottle was empty and she asked me to order more. I ordered two bottles this time.
CharleneVerified purchaseHelpful (2)
★★★★★October 7, 2024
Hair styling
I always come back to this styling foam for my short hair. I have both low lights and high lights colors and this product leaves my hair shiny and no sticky feeling!
Alice EnyartVerified purchaseHelpful (2)
★★★★★February 7, 2025
Lots of body
Glad I ordered this product. A little adds volume. Great product.
Kaimuki, HawaiiVerified purchaseHelpful (2)
★★★★★July 16, 2025
Must have!
This product is the best with building volume that lasts!
AngeVerified purchaseHelpful (2)
★★★☆☆March 28, 2024
Just ok packaging
The product arrived in a plastic bag, without a clear plastic cap top.
SKampeVerified purchaseHelpful (2)
★★★★★June 28, 2025
No cap!
Great product but third hair care item I have received from Amazon with no cap! Not helpful.
Marci N.Verified purchaseHelpful (1)
★★★★★July 28, 2024
Favorite hair product
Highly recommend for fine hair, does not leave a greasy look to it. Very smooth, and feels amazing.
BrooklynnVerified purchaseHelpful (1)
★★★★★April 13, 2025
Great product. Does exactly what it says it will
Great product. Works just it claims too Glad I was able to find it after my stylists stopped carrying it
Elizabeth HudsonVerified purchaseHelpful (1)
★★★★★February 5, 2024
Hair product
This product is very good, when used as directed. It does give my hair body and keeps it perfect for the day. I would order it again.
E. TangVerified purchaseHelpful (1)
★★★★★February 25, 2025
Great hair care product
I use this every day.
Kathleen SweeneyVerified purchaseHelpful (1)
★★★★★July 6, 2024
amazing
This gave my hair the boost it needed without feeling sticky or stiff!!!!
PattyVerified purchaseHelpful (1)
★★★★★January 17, 2026
Great product
This product is fantastic. I have fine, thinning hair & it gives great body. It does not leave my hair sticky at all.
Susan WickstromVerified purchaseHelpful (1)
★☆☆☆☆March 24, 2025
Did nothing for my fine hair
I have pretty fine hair. This did nothing to increase the body in my hair. The fragrance is a little too fruity for my liking and it was delivered unsealed with no cap.
wendy kubackiVerified purchaseHelpful (1)
★☆☆☆☆November 28, 2024
Waste of Money
I had high hopes for I WANT BODY VOLUME FOAM. However, it is probably the least effective hair product I have ever used. It not only did not give my hair any body or volume at all, it actually made my thin, fine hair appear thinner and finer. Please do yourself a favor and do not waste any of your hard earned money on this product!
MimiVerified purchaseHelpful (1)
★★★★★July 15, 2026
Volume!!
VOLUME GALORE
Danielle AndrewsVerified purchase
★★★★★March 5, 2025
Great
Perfeft
Melanie L AssummaVerified purchase
★★★★★March 28, 2025
On time
Excellent product, delivered as promised.
AmyVerified purchase
★★★☆☆July 4, 2026
Amazon supplier sent product w/o a cap
I love this product, but I receive mine without the plastic cap from Amazon supplier, which is a problem with this product as it doesn’t stay as foaming as it should… Maybe it dries out
Amazon CustomerVerified purchase
★★★☆☆December 2, 2025
Questionable amount of product.
The product works great on my fine, thin hair. The issue was the pump was shipped without a lid! I started to return it but needed it as I was totally out . I looked to see how full it was. I can't help but wonder if this bottle had been returned after a few uses. Things like this are starting to happen more and more.
MarieVerified purchase
★★☆☆☆July 28, 2025
Made my hair feel dry.
For me, this product line made my hair feel dry. It also did not make my hair feel thicker or fuller. I sent the product back.
JennyVerified purchase
★☆☆☆☆June 15, 2025
Stopped foaming and still have a full bottle!
Loved this product, but the bottle is still 85%full and the product stopped foaming, now it’s just a runny mess…not foam!
Sheena MurphyVerified purchase
★☆☆☆☆August 5, 2025
no volume and greasy.
It does not volumize your hair at all. My hair looks flatter and slightly greasy, even though there’s a slight shine. My hair is very fine. Over the years, I have tried multiple brands of mousse for fine hair. Do not waste your money. L'Oreal Paris Advanced Hairstyle Boost It Volume Inject Mousse $6.99 is the best mousse for fine hair.
rennieVerified purchase
★☆☆☆☆September 29, 2025
Caution
Was not happy with this product. Makes your hair feel like there’s cheap hairspray in it and does not work well with heat. Very low quality.
RamVerified purchase
★☆☆☆☆February 28, 2025
Returned product
Not what I expected. Plus lid was broken
MolliefranVerified purchase
