★★★★★March 12, 2018
This is the stuff youre looking for.
I never rate anything on Amazon because I'm too lazy, but I had to give this a review. I've had this stuff for two days and I love it. I'm a queer woman growing my queer haircut out with the inspiration of Harry Styles' mane and I wanted something to use in my wavy/some parts frizzy/ hair. I was particularly looking for something vegan and without sulfates and silicone, but effective. I tried Shea Raw Moisture or whatever and that left my hair feeling super greasy. This stuff had a total opposite effect and my hair feels super smooth and clean and light. Can't wait to use the array of hair products I ordered with this shampoo. Worth it for the price.
Kerry PalmerVerified purchaseHelpful (27)
★★★★★March 2, 2017
Highly recommended if you have frizzy wavy hair
This shampoo along with the conditioner made my hair so smooth and soft! I had been using another brand that was equally expensive on my Caucasian color treated long frizzy wavy hair. This stuff blows that out of the water! It is expensive for the size of the bottle. However, I was able to use a quarter size of both the shampoo and the conditioner, and I have hair down to my lower back. Highly recommended if you have frizzy wavy hair.
megVerified purchaseHelpful (16)
★★★★★September 24, 2022
I use less and get more 💚
1. Scent — amazing 2. How far does it go? a long way. I used to use three to four pumps of my previous shampoos but 1, sometimes 2, are plenty for me with this shampoo. For reference, my hair is fine and curly and down to my belt line. It also rinses out super well and doesn’t leave gross buildup because you can’t get it all out. 3. Does my hair get greasy quickly? Nope! I can go a full week between washes with use of dry shampoo on day 5, or five days with no greasy hair. 4. Does my hair get frizzy? Only if it’s very humid or rains a lot. 5. How long does it last? A really long time. I’m not even 1/3 into the bottle and I bought this months ago. I usually wash my hair 2-3 times per week.
Kenz can’t landVerified purchaseHelpful (10)
★★★★☆October 27, 2017
Four Stars
Love this product. I find its lighter than the Atlantis without removing moisture. Will be using regularly.
JavaGirlVerified purchaseHelpful (8)
★★★★☆August 31, 2018
Good stuff
This is a great product. I’m African American with a 3C curl type and it can be difficult to find products that moisturise my hair well. The shampoo is fab! It creates shine without weighing for hair down or striping it dry. This product does it! Happy I took the chance and found something new!
KelseyVerified purchaseHelpful (8)
★★★★★February 28, 2023
My new goto for everyday shampoo.
I recently started using the R+Co Bel Air Smoothing Shampoo and I am absolutely in love with it! This has quickly become my go-to everyday shampoo. I have naturally dry hair, but this shampoo has made such a difference in the overall texture and appearance of my hair. The Anti-Oxidant Complex in this shampoo has really helped to nourish and strengthen my hair. I have noticed a significant improvement in the health of my hair since I started using this shampoo. Additionally, I love how soft and silky it leaves my hair feeling. It's truly amazing how a simple switch in shampoo can make such a big difference! Overall, I highly recommend the R+Co Bel Air Smoothing Shampoo to anyone looking for a high-quality, effective shampoo that will leave your hair looking and feeling amazing. It's definitely worth the investment!
San DiegoVerified purchaseHelpful (5)
★★★☆☆September 29, 2022
It's ok
I ordered this along with the recommended conditioner because I have hair that due to age and grey growth is not very healthy. My texture has changed because of the grey and I am guessing my age has contributed to my hair not being the best. I bought this in hopes it would soften and reduce breakage...it didn't do that though. In my personal experience I didn't see much of a difference at all. I used it for over a month and followed all the directions...no change.
MelindaVerified purchaseHelpful (5)
★★★★★September 20, 2018
Awesome product and great scent!!!
I’ve used this shampoo and conditioner 3x now and I’m really seeing a difference! Hair is healthy looking, less frizzy, and looks fuller. I was a little worried about the smell based on some other reviews, but I love the scent!!!
BeagleLoveVerified purchaseHelpful (4)
★★★★★January 3, 2021
Enjoying using this product
Scent is great and definitely makes my hair feel much healthier over other shampoo brands I have used in the past. Just be warned that this is definitely on the more expensive side, as the bottle is not very large (but a little bit of shampoo goes a long way! lathers very well)
Amazon CustomerVerified purchaseHelpful (4)
★★★★★April 7, 2024
silky
I'm and huge fan of R & Co hair products and this one didn't disappoint!!!! It's the best product I've found for coarse curly hair!
Bella ImbragolioVerified purchaseHelpful (3)
★★★★☆November 19, 2020
Fresh expensive shampoo
I have very thick coarse wavy hair that I usually straighten. This fresh smelling shampoo and conditioner dried faster and my hair had less frizz if any. It did make my hair a bit softer but expecting my coarse hair to be like silk is asking for the impossible. The only reason why I gave it 4 stars is in relation to price. $26 for a very small bottle of shampoo is steep. Luckily I only was my hair 1-2x’s a week.
Jody L. Smith-StallettiVerified purchaseHelpful (3)
★★★★★November 1, 2022
Works amazingly for defrizzing very curly hair
I have very long curly hair that is usually becomes very frizzy with most conventional shampoos, but when I use this my hair looks amazing even in humid weather for a couple days! Highly recommend to anyone with similarly curly hair, it's a game changer!
lynninnyVerified purchaseHelpful (2)
★★★★★June 28, 2019
Smooth!
This product really works! Along with the conditioner, my daughters hair is no longer frizzy and fly away. Smooth!!!! It takes a few shampoos to see the effects so don’t give up!
natalie m.Verified purchaseHelpful (2)
★★★★★May 20, 2022
Wife loves this!
Wife loves this, i'm a guy so , it's shampoo!
Thomas ElfersVerified purchaseHelpful (2)
★★★★☆April 23, 2021
Nice scent
Very fresh scent, perfect for male and female, or they thems. Light and sort of woody/citrusy? Can feel a little stripping, and not too much value for money. It’s an 8 oz bottle that runs 29, might as well be buying Olaplex.
earloflemongrabsVerified purchaseHelpful (2)
★★★★☆July 16, 2022
Smells amazing
I love the scent of this shampoo most of all. My salt & pepper hair needs smoothing and my hairdresser used this on my most recent visit. I truly didn't see any great improvements since I air dry my hair, as far as less frizz, but the light woodsy/earthy smell keeps it in my rotation.
doppelgangerVerified purchaseHelpful (2)
★★★★★April 29, 2021
Excellent salon quality shampoo
A bit expensive and a little bit goes a long way. Have used this product for years on hair that is colored and highlighted
Amazon CustomerVerified purchaseHelpful (1)
★★★★★February 15, 2019
Worth it
Does what it said it would. Smooth manageable hair on the first use. I’m not particularly crazy about the scent, but I can live with it and it doesn’t stay long.
gencessVerified purchaseHelpful (1)
★★★★★March 8, 2023
OBSSESED
This is my Christmas/birthday/special event gift to myself. I say that because it is so expensive and only buy it for myself as a splurge. This is a bougey purchase because the bottle is so small and the price point is so high. This product makes my hair feel amazing and the smell I love so much. I have thick fine hair and this works sooo amazingly.
Jade.ChrisVerified purchaseHelpful (1)
★★★★★August 2, 2022
Great smoothing shampoo
I have very thick coarse hair. This product is wonderful at helping smooth out my hair, and it suds up without using a large amount.
LindaVerified purchaseHelpful (1)
★★★★★July 3, 2020
Smells and feels great but spendy
Love the smell and feel of this product. BUT WAY TOO EXPENSIVE!!! Need to drop price!
MaryVerified purchaseHelpful (1)
★★★★★May 23, 2025
Great product - pricey
Love R&Co and this product works well for fine / frizzy hair. Smells nice too! Price point is getting very high though.
Michael RosemondVerified purchaseHelpful (1)
★★★★★November 10, 2023
Spendy But Your Hair Will Thank You
Honestly, it's worth the extra bucks. I've even turned a few friends onto it. It may seem expensive but at the end of the day it's worth it.
Rebel RedVerified purchaseHelpful (1)
★★★★★November 19, 2021
not convinced this is authentic but it is good
2 bottles arrived damaged and I was refused credit or replacement
stephanieVerified purchaseHelpful (1)
★★★★☆November 5, 2020
Great, but not a lot of shampoo for price
I knew it said 8.5 ounces when I bought it...but it wasn't until I received it that I realized how little that is...for the price of $26. and another $28 for conditioner. May be better off going to TJ Maxx or one of those kind of places and getting a BIG salon shampoo for the same price or less. It is a great shampoo though...just pricey and you don't get a lot of it.
DMSVerified purchaseHelpful (1)
★★☆☆☆January 9, 2021
Your hair will not be smooth
Scent was amazing , smoothing was not good.
RandyVerified purchaseHelpful (1)
★★☆☆☆December 10, 2021
Smells horrible
I was really hopeful from the reviews but the scent is just too overwhelming, a strong peppery smell. Awful. It does suds up nicely but overall really disappointed and a waste of my money.
Kelli G.Verified purchaseHelpful (1)
★★☆☆☆December 18, 2023
Not impressed
I’ve never used a shampoo so loaded down with perfume, literally have to brush my teeth after washing my hair in the shower because I can taste the perfume. My scalp feels drier and I do not see any improvement in the quality of my hair. Have no intentions of buying this brand again.
Robin CanadyVerified purchaseHelpful (1)
★☆☆☆☆November 14, 2020
Good shampoo but delivery sucked
Product came broken and leaking
KimVerified purchaseHelpful (1)
★★★★★May 16, 2025
Smells delish!
My daughter loves this stuff! She’s got really thick hair. It cleans it thoroughly & leave a nice shiny look. The only issue is the price & the size of the bottle. Look for deals on this! Totally worth it!
Sofonda CoxVerified purchase
★★★★★August 22, 2021
Worth it
Pricey but love it
Laura LeanzaVerified purchase
★★★★★May 13, 2021
Love
Love it
Kasey StormVerified purchase
★★★★☆November 1, 2021
Smells amazing
I really love the smell of this product! And it hadn't made my hair feel weighed down at all. I purchased the Bel Air line, but am excited to try others as well.
EmileeVerified purchase
★★★★☆June 21, 2017
Four Stars
I bought as a gift for my mom.
MelissaVerified purchase
★★☆☆☆April 12, 2023
Is this smell really Unisex smell?
I love some unisex perfumes and shampoo and conditioner sets but this was such a strong & very masculine scent! I just can't do it! I bought both the shampoo and conditioner and now they are in a box of stuff in giving away! I really tried many times and I just can't get passed the smell! For someone who enjoys masculine scents you will love it! The scent is really long lasting for a shampoo as well! I have fine/ bleached hair and it was OK. Nothing special! I'll stick with my bumble and bumble or amika the cure!
Sarah Anne
★★☆☆☆July 26, 2026
Not for sensitive scalp people
I really like R&Co products and have never had an issue until now. I decided to try this shampoo after seeing it was slightly cheaper than their other shampoos as they are pretty pricey. This smells great and I like the way my hair looks after using, but it made my scalp incredibly itchy to the point where I woke up in the night from the sensation of having to scratch. Days later and my scalp is still itchy. I will not be purchasing again and will stick with the other R&Co shampoo I normally use.
Amazon CustomerVerified purchase
★☆☆☆☆June 4, 2023
Product is different
Product was different than what it previously was
julie smileyVerified purchase
★☆☆☆☆October 25, 2025
Overpriced and smells horrible
Supposed to be a luxury brand but smells like a dollar store brand that got left in the warehouse for 5 years.
Jeffrey S.Verified purchase
★☆☆☆☆April 4, 2024
Not worth my money for the size
Wish they would give more for the price we pay I have long hair
ZayraVerified purchase